What’s In a Tweet?

Tweeting in 140 characters would seem to give one little information, aside from interesting ways of shortening and truncating the English language. However, if you dig just a little deeper than the blurb of text, one can find a whole lot more information that companies—surprise—find valuable.

This graphic, originally by Raffi Krikorian at Twitter, is via the Economist as part of the Daily Chart blog. Certainly the topic is interesting and the diagram useful, but it could probably a bit more structure and clarity in terms of arranging the information. But, if one takes the time to read through it, the breakdown of a single Tweet is quite fascinating.

Breaking Down a Tweet
Breaking Down a Tweet

Author: Brendan Barry

I am a graphic designer who focuses on information design. My day job? I am the data visualisation manager for the Federal Reserve Bank of Philadelphia. (This blog is my something I do on my own time and does not represent the views of the Fed, blah blah blah legal stuff.) And with my main interest in information design—be it in the shape of clear charts, maps, diagrams, or wayfinding systems—I am fortunate that my day job focuses on data visualisation. Outside of work, I try to stay busy with personal design work. Away from the world of design, I enjoy cooking and reading and am interested in various subjects from history and geography to politics to science to the arts. And I allow all of them to influence my work.

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