Where to Site Amazon’s HQ2

One of the stories I am interested to work on visualising in that mythical land of free time is a comparison of potential host cities for Amazon’s recently announced HQ2, a second corporate headquarters. In the meantime, I read this piece from the Times that attempted to decide for them.

Where oh where…
Where oh where…

I have some qualms with it, first that it excludes other North American cities—I would not be surprised to see Toronto win the headquarters. I have doubts that Mexico City would work, but it is possible. But my biggest problems are with the exclusionary nature of the selection. That is, within this set, cities that have x. Of the cities that have x, the cities that have y, and so on and so forth.

Personally I suspect Amazon will be looking at which cities not only fit the most requirements, but also which cities will ultimately give them the best business deal. And that I think is a very difficult to describe category.

But it is fun to try.

Credit for the piece goes to Emily Badger, Quoctrung Bui, and Claire Cain Miller.

Author: Brendan Barry

I am a graphic designer who focuses on information design. My day job? I am the data visualisation manager for the Federal Reserve Bank of Philadelphia. (This blog is my something I do on my own time and does not represent the views of the Fed, blah blah blah legal stuff.) And with my main interest in information design—be it in the shape of clear charts, maps, diagrams, or wayfinding systems—I am fortunate that my day job focuses on data visualisation. Outside of work, I try to stay busy with personal design work. Away from the world of design, I enjoy cooking and reading and am interested in various subjects from history and geography to politics to science to the arts. And I allow all of them to influence my work.

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