Pages of Polls and Forecasts

We are now one week away from the midterm elections here in the United States. Surprisingly, we are going to be looking at election-y things over the course of the next week or so. But before we delve into that, I wanted to focus on the homepage for FiveThirtyEight, the below screenshot is from my laptop.

The homepage as of 30 October
The homepage as of 30 October

The reason I wanted to call attention to it is that right-most column of content. The site does a great job of succinctly providing the latest forecasts and polling number on the two main midterm results, federal representation in the House and Senate, along with polling numbers for President Trump.

Starting from the bottom, the polling numbers chart works really well. It clearly and effectively shows the latest approval/disapproval numbers and their longer term trend whilst providing a link to a page of deeper data. It’s very effective.

Moving up we have the House forecasts. These are tricker to see because so many of the more urban and suburban districts are inherently small geographically ergo very difficult to see in a small map. But the map does the job of at least providing some data along with the key takeaway of the odds of the Democrats flipping or Republicans retaining the House. Again, not surprisingly, it offers a link into the data.

The Senate map is the one where I have the most difficulty. Now when we get to the actual page—hopefully later this week—the map shown makes perfect sense because it exists in a large space. That space is needed to show two hexagons that represent each state’s two senators. But, similar to the problem with the House districts, the Northeast is so geographically cramped that it is difficult to show the senators from Maine through Maryland clearly. I wonder if some of the other visualisations on their Senate forecast page would have been a better choice. However, they do at least provide those odds at the top of the graphic.

Credit for the piece goes to the FiveThirtyEight design department.

Author: Brendan Barry

I am a graphic designer who focuses on information design. My day job? Well, they asked me not to say. But to be clear, this blog is my something I do on my own time and does not represent the views of…my employers. I think what I can say is that given my interest in information design—be it in the shape of clear charts, maps, diagrams, or wayfinding systems—I am fortunate that my day job focuses on data visualisation. Outside of work, I try to stay busy with personal design work. Away from the world of design, I have become an amateur genealogist and family historian. You will sometimes see that area of work bleed into my posts.

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