What do People Look for on Black Friday?

Well, today is Black Friday. And so there were probably lines at the door of your local department store at the wee early hours of the morning. But I was working, and partly to bring you this. Google has data on what each state searches for the most. And Vox turned that into a map. Turns out a lot of you want boots.

Credit for the piece goes to Javier Zarracina.

Author: Brendan Barry

I am a graphic designer who focuses on information design. Most recently I worked for the Economic Research Department of the Federal Reserve Bank of Philadelphia and prior to that I was Head of Design at Euromonitor International with my design team split between Chicago and London. View all posts by Brendan Barry