Comparing Ad Spending in Three Key Election States

In this infographic about campaign ad spending in three battleground states, the New York Times shows that small multiples can work to create effective comparisons through an efficient use of space.

Campaign Ad Spend
Campaign Ad Spend

Author: Brendan Barry

I am a graphic designer who focuses on information design. Most recently I worked for the Economic Research Department of the Federal Reserve Bank of Philadelphia and prior to that I was Head of Design at Euromonitor International with my design team split between Chicago and London.

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