Squaring Up London

Choropleths are not always a good idea. For example, look at election maps. Highly populated but geographically small cities appear as mere drops of ink on paper or pixels on a screen. Meanwhile, vast deserts appear gigantic empires. Nothing new there. But even within cities, these issues exist. London is one such city and one design studio has been working on a means of changing that. London Squared Map converts the boroughs of London into almost all squares of equal area. Each is placed in the appropriate space to represent geographic location. But to convey actual geography and familiarise the audience, not all squares are equal. Instead, just like the city itself, the squares are divided by a simplified shape of the Thames.

the London Squared Map
the London Squared Map

Credit for the piece goes to After the Flood.

Author: Brendan Barry

I am a graphic designer who focuses on information design. My day job? I am the data visualisation manager for the Federal Reserve Bank of Philadelphia. (This blog is my something I do on my own time and does not represent the views of the Fed, blah blah blah legal stuff.) And with my main interest in information design—be it in the shape of clear charts, maps, diagrams, or wayfinding systems—I am fortunate that my day job focuses on data visualisation. Outside of work, I try to stay busy with personal design work. Away from the world of design, I enjoy cooking and reading and am interested in various subjects from history and geography to politics to science to the arts. And I allow all of them to influence my work.

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