Average Household Spending

This tree map from the Wall Street Journal looks at an interesting subject: average household spending. How much are we spending on housing, on food, on transportation, &c.?

Household spending
Household spending

But I’m not so sure that the main visualisation is necessary. I appreciate the big colour and splashiness, but the space use seems inefficient. Perhaps if the colours had been tied, as is commonly seen, to another variable, the tree map would be more useful. Imagine if the chart looked at the spending value and the average growth over the last ten years, with the year-by-year value still plotted below.


Author: Brendan Barry

I am a graphic designer who focuses on information design. My day job? Well, they asked me not to say. But to be clear, this blog is my something I do on my own time and does not represent the views of…my employers. I think what I can say is that given my interest in information design—be it in the shape of clear charts, maps, diagrams, or wayfinding systems—I am fortunate that my day job focuses on data visualisation. Outside of work, I try to stay busy with personal design work. Away from the world of design, I have become an amateur genealogist and family historian. You will sometimes see that area of work bleed into my posts.

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