A4 For Ever (and Ever)

Most of my readers know that I am a designer who works in all formats. But, I really love working in print. Colours, textures, and the physicality of it all. Give me a foil stamp or metallic ink any day.

Any American designer who’s ever worked for an overseas client or overseas designer who’s ever worked for an American client knows all about the US Letter vs A4 debate.

For those that don’t, the US (along with Canada, Mexico, and a very few other countries) use what we call letter size paper. The rest of the world uses A4, part of the ISO 216 international standard. A4 has some special properties that make it the superior choice in my opinion.

But this is a Friday, so we’re here for the lighter take. And for that we have a video by CCP Grey, who explains some of the properties of A4 and then provides a fascinating perspective on it all. It’s about nine minutes long for what it’s worth.

A4 is in the middle.

Credit for the piece goes to CCP Grey.

Author: Brendan Barry

I am a graphic designer who focuses on information design. My day job? Well, they asked me not to say. But to be clear, this blog is my something I do on my own time and does not represent the views of…my employers. I think what I can say is that given my interest in information design—be it in the shape of clear charts, maps, diagrams, or wayfinding systems—I am fortunate that my day job focuses on data visualisation. Outside of work, I try to stay busy with personal design work. Away from the world of design, I have become an amateur genealogist and family historian. You will sometimes see that area of work bleed into my posts.

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